New Double Serum
Clarins’ Iconic Serum has More Surprises in Store for You
October 23rd, 2017
2 serums in 1, this has always been Double Serum’s unequalled claim since it was irst formulated in 1985. It’s a feat that was made possible thanks to a pioneering double formula inspired by biomimicry. It combines the best water-soluble and oil-soluble ingredients which target signs of ageing and help stimulate the skin’s 5 vital functions. Double Serum has quickly become THE complete age-control concentrate women can’t live without!
Clarins researchers mobilized all their scientiic resources to decipher the cosmetic properties of hundreds of plant extracts and studied their interactions with the skin. This rigorous venture resulted in the selection of 18 high-performing plant extracts that have a speciic action on each of the skin’s vital functions and two plant-based ingredients with a targeted action. Double Serum brings these extracts together in one product thanks to its unique double formula.
This is the 8th generation of an unequalled double formula The bio-inspired, highly concentrated, unique double formula delivers age-control beneits in a wonderfully sensorial texture. Clarins motto: “Do more, do better and enjoy doing so” has never been truer.
Why a ‘double’ formula?
Clarins decided to use a double formula in order to bring together in one product, the most powerful anti-ageing plant extracts that are either soluble in water or in oil without the risk of being incompatible or unstable with emulsiiers. By developing a double formula, Clarins opens the door to an ininite choice of ingredients and Double Serum succeeds in doing what no other single formula products can do: provide skin cells with an optimal concentration of the best anti-ageing ingredients.
Two-thirds of the formula contains water-based ingredients and one-third is oil based. This ratio is similar to the skin’s hydrolipidic ilm. It is for this reason that Double Serum is so quickly and easily absorbed.