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Passion, Precision & Perfection

The House of George Hakim at Baselworld 2017


Among many events of International renown that George Hakim participates in yearly, Baselworld- Switzerland is the most prestigious of its kind.


It represents a spectacular stage for the collections and innovations of tomorrow and attracts the crème de la crème of the industry.

Annual highlight of the Watch and Jewellery industry, Baselworld has grown into an unequalled and unrivalled international platform for global key players who convene to take the pulse of the ever- changing market needs.


George Hakim Jewellery has been exhibiting in this trendsetting show for the past 20 years, always showcasing the latest collections and celebrating a mix of precision and creativity. Exclusive and trailblazing, Alain Philippe Swiss-made watch collection was also showcased at Baselworld 2017; featuring beautifully crafted, precious time pieces.


With passion as the motor that drives it, the 140-years old house has grown to become one of the world’s most reputable brands, proudly representing Lebanon across the globe.